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Why Relevancy Can Make or Break The Success of Your Facebook Ad Campaigns

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If you’re like most business owners that experimented with Facebook advertising, chances are, you’ve been frustrated a few times when your ads are just sitting on the sidelines, not being shown to your market. You wonder: you’ve got your ad approved – and yet it’s not being shown to your chosen target market! You wait […]

Your Offer

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What most business owners get wrong is when they create their offer, they think about it from their own perspective. They think about what they want to sell, what their cool solution is… But if you want to make sales day in and day out, consistently, you’ve got to go about it the other way […]

How To Make Sales With Other People’s Stuff

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Are you in a situation where the line of services or products you offer is limited? Perhaps you run a property investment company. You help people invest in property and you receive a share of the profits for every sale. You don’t dictate the price of the property, and there’s not a whole heap of […]

How To Increase Your Profits By 20% Within A Week

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It continues to amaze me the amount of companies that fail to upsell their clients. One of the easiest ways to create more profits from your customers is to upsell them to a supreme or superior service/product. If you’re not upselling your customers, you’re leaving a minimum of 20% profit on the table. How would […]

Increase Your Prices

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So many business owners balk at the idea of increasing their prices. “But no one would buy my stuff. I would lose my customers!” Sure, if you doubled your prices tonight, there is a chance you would lose some customers. Funnily enough though, there have been situations where people have done just that – and […]

There Are Only Three Ways To Grow A Business

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What if I told you that there are only three ways to grow a business – and that you can do it in a manner that’s predictable and leads to exponential growth (and a massive increase in profits)? Only 3 ways to grow a business…. Seems absolutely crazy, right? Well it’s true. Here’s how: Generate More […]

Three Steps To Profitable Joint Ventures

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You’ve probably heard the term “joint ventures” but for some reason, haven’t really utilised this strategy in your business – or at least, not to the extent that you could… Joint ventures, when set up correctly, can help you multiply your profits for very little (and often, zero) upfront cost! Here are the three steps […]

Why Your Online Reputation Matters

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If you’re a typical business owner that relies on word of mouth referrals, you understand the value of reputation. That is, you know it’s important that people perceive you in a certain way. So you are kind, courteous and professional when you’re dealing with your clients. But that’s only half the puzzle… That’s just the […]

A Creative Way To Get New Clients

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As business owners, sometimes we seem to hit a wall. The old methods of advertising are losing their effectiveness… While you’re testing your new ad strategies, you need to find creative ways to get more clients. Here’s an example / case study I recently came across – the story of a company to give you […]

Increasing Loyalty

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There’s an epidemic that plagues businesses around the world. It’s deadly for the the business owner and it affects the overall economy negatively as well. I’m talking about the pricing policies where businesses are “racing to the bottom” – offering their products and services at the lowest price possible. If your “competitive advantage” is to […]